
Cradle to Cradle Design takes its inspiration from nature, in which there is no place for the concept of waste, but in which waste = food.
‘Cradle to Cradle’ is the antidote to the ‘Cradle to Grave’ paradigm, where product cycles are not really cycles but mostly half cycles in which products, after their useful life, are put out of sight in landfills.
The purpose of the Cradle to Cradle Design is to restore continuous cycles of biological as well as technical nutrients with long-term positive effects on profitability, the environment and human health.
Cradle to Cradle Design is highly operational: it aims for perfection - it can prove when it has achieved its task or how far it has succeeded in it.
Cradle to Cradle Design is free of ‘political risk’. New environmental requirements cannot constitute a financial threat to a company which has already moved out of the realm of environmental legislation by doing away with the concept of waste.
Strand: Sustainable Energy, Technology, Housing
Type of event: Presentation
Place: Room 3 upstairs in Primary School
Starts: 16:00
Ends: 17:00
Presenter's Personal/Professional Background: Jens Soth
M.Sc. Agronomy; M.Sc. environmental engineering
Jens Soth studied both as an agricultural scientist and environmental engineer and has conducted life-cycle assessments of various consumer products.
For more than 10 years he worked with Professor Michael Braungart at EPEA Internationale Umweltforschung GmbH, Hamburg, in order to implement the cradle to cradle concept.
On behalf of the European Environmental Bureau he is involved with the criteria definition for the EU Eco-Labeling scheme and the IPCC Directive.
Organisation: Helvetas
Email: jesoth@gmail.com
Phone:
+41443686536
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